Your website should be at the heart of all your inbound and outbound marketing strategies. According to HootSuite’s Digital 2020 report, the average internet user is spending 6 hours and 43 minutes per day online. But we all know they make a decision on whether to stay on a site within seconds. Your business growth is directly related to your prospect's and customer's website user experience. This is why you need to implement a user centric website. User centric websites incorporate best practices with the end user in mind including:

Responsiveness

Readability

Search Engine Optimization (SEO)

Design

Using User Data

If you build a website with end users in mind, that's a great start. However, you'll need to monitor user data regularly and respond to the data by making changes to your website for the best experience for your website visitors. This iterative process not only improves your website and conversion rates, but it also helps your business GROW BETTER!

If you are interested in learning more about why and how to use data to optimize your website, join our FREE Masterclass on September 10th or October 15th.