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Monday Marketing Tip_Social Media Calendar

Social media provides a unique and powerful tool to connect directly with customers and leads, but it can be challenging for businesses to maintain the regular posting schedule that keeps your brand at the top of the timeline for followers and hashtags. In order to see engagement on your social media, you'll need to post consistently and frequently.

Luckily, adding posts to social media doesn't have to be a hassle when you take the time to plan ahead. Social media management tools like Hootsuite or the HubSpot social dashboard make it easy to schedule social posts in advance for most major social media platforms. And a social media calendar can help you plan your posts.

When you're frequently sharing posts, it's important to ensure that you're not over-promoting (follow the 80/20 rule), don't re-share old content too quickly, and are creating content that is valuable to your followers. A social media calendar is the perfect tool to help you plan relevant and targeted social posts, manage your social campaigns, and grow your social engagement. 

Our favorite inbound marketing resource has an excellent, free social media calendar that you can download to get started! Click the button below to get your free download.

 

HubSpot Social Media Calendar

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